Brand Storytelling Firm based in Los Angeles


by David All


Cause, We Care

Caring is a way forward

It is empathy, vulnerability and treating all with kindness.

It is leadership in our own neighborhoods and global community; mindful that we are all connected.

Our work is the merged expression of passion for caring and our professional path; our calling.


Confusion & disconnect

When we sit with non-profit leaders, we pause when we hear “Grantspeak” or industry jargon.


You bet they are “dumbing it down” and still it’s not clear what they do.

And if I’m confused then I’m not really connected, and so are all their stakeholders.


Clear branding & messaging

We learn the language, concepts, and stories from all stakeholders - in their words.

Our distance from the story is a good thing; we see and note what matters and spot trends.

And it’s on: Messages that move stakeholders, stimulating them to engage and support the mission. Impact, baby.

Delivered as things you said you need now: website copy, reports, editorial calendars, and templates for the brand platform.

Let’s work together

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Cause, We Did


Meet Our Team

David All; Founder and CEO

David All; Founder and CEO

David All


For nearly 20 years, David builds organizations, brands and reputations with strategic storytelling.

As a speechwriter for a U.S. Senator, he was classically-trained to develop digestible messaging for various audiences. He helped pioneer social media in politics, and his ideas on the topic were published in The New York Times, Politico, Fast Company, The Washington Post, and others. He worked with global brands Intel, Google, Burning Man, and Lenovo.

Like a yoga instructor or the host of Restaurant Makeover, David provides non-profits slight adjustments, or a complete makeover plan to increase their impact.

Based in Los Angeles, David volunteers with a foster youth program in Compton, is learning to be a culinary wiz, runs trails, practices yoga, and forages edible plants and mushrooms. But he spends most time walking his two Frenchies, Jackson and Stella.


Kyle Knapp


Kyle is a visual communication designer with experience in both print and digital media. As the designer for OneNineNinety, he works to ensure that visual storytelling is an integral part of a communication strategy. Combining design and writing, he participates in the crafting of a story from beginning to end.


Our Story Everywhere

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Columns & Opinion Pieces

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Get in Touch

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